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Marketing Essentials for Nonprofit Professionals (Essentials Certificate)

ID : 16777   
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This high-level course is designed to be an overview, equipping you with foundational marketing skills necessary to effectively promote your mission and engage your audience. Through a blend of theoretical insights and practical applications, you will explore key marketing concepts tailored specifically for the nonprofit sector, discuss the role of ethics in nonprofit marketing and learn best practices. The course covers audience segmentation, branding, storytelling, digital marketing, social media strategies, content creation, and fundraising campaigns.

Students will meet in-person on the Aims Loveland Campus and also complete online coursework through D2L. Login information for D2L will be emailed to students 3-5 days prior to the start of the class.

This class is part of the NLA Essentials Certificate.
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Class Details

5 Session(s)
Weekly - Thu

Location
Loveland Campus

Instructor
Brittny Wilson 

 

Notice

Please read:  This course is "co-located".  This means that students are welcome to come in-person at the Loveland campus or they are welcome to attend live through Zoom.

Cost: 

$325.00

Registration Closes On
Thursday, November 7, 2024 @ 12:00 AM

Schedule Information

Skip dates: (No class on 11/28/2024)

Date(s) Class Days Times Location Instructor(s) Instructional Method
11/7/2024 - 12/12/2024 Weekly - Thu 06:00 PM - 08:00 PM Loveland, Loveland Campus  Map, Room: 109 Brittny Wilson  ClassRoom

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